It is time to help you keep that summer glow. You have spent the hotter months applying and reapplying thick layers of SPF to protect your skin from the sun, and your pores will be feeling it.
Even worse – some may have forgotten the SPF altogether! September onwards is your chance to get clients in the salon and get their skin back into shape. Everybody wants to make summer last as long as possible, and you can help make that happen. Explain to clients that with a proper skincare routine, healthy habits, and regular professional treatments, they can maintain a summer glow. You can download the SkinBase Healthy Habits guide to point your clients in the right direction, but first, they must tackle clogged pores and pigmentation to undo any lasting summer damage.
Clogged pores are common during summer due to excess sweat and oil accumulation on the skin. The frequent application of thick SPFs and moisturisers can further contribute to blocked pores. Therefore, after summer is a great time for a Microdermabrasion promotion. You can explain the benefits of rejuvenating summer skin while simultaneously prepping for winter. As Microdermabrasion is a progressive treatment, ensure you encourage clients to book courses to treat their skin concerns and achieve the best results. Ensure that clients understand the exfoliating MD crystals will work deeper each treatment to unclog pores and boost their skin for winter.
After courses are complete, you can also highlight the benefits of maintenance sessions to handle the changing winter weather. Cold weather will cause skin irritation due to the back and forth between the cold air outside and the warmth inside. Therefore, skin cells will become dehydrated and die out faster – leading to lacklustre skin. Clients do not want dull skin over the festive period, and monthly microdermabrasion sessions are the best way to maintain course results and keep skin glowing, regardless of the weather.